General Soap Operas

Soap Opera Ratings Race: Most Soaps Down, DAYS Makes Slight Improvement

Soap Opera RatingsSoap Opera Ratings

The week ending December 2 gave a little ray of sunshine to otherwise grim news for Days of Our Lives in the soap opera ratings race. Last week we reported on horribly low numbers for the soap, but this week there was at least a slight improvement.

Days of Our Lives
Although DAYS remained in the number four spot out of four soaps, it did have higher numbers from the week before, but not by much. It pulled in 2,303,000 overall viewers on average, up about 2,000 from the previous week, but down 161,000 from the same time last year. In the 18-49 and 25-54 female demographics, the NBC soap also gained viewers from the week before, but it was down from the year before.

The Young and the Restless
The Young and the Restless maintained its decades-long number one spot, pulling in 4,677,000 from overall viewers on average. However, it was down 78,000 from the week before and 44,000 from the same time last year. In all three female demographics, it either remained the same or lost viewers.

The Bold and the Beautiful
Sister soap The Bold and the Beautiful garnered 3,776,000 viewers overall, down 33,000 from the week before, but up 196,000 from the previous year. However, the number two-rated soap was down in viewers in all three female demos.

General Hospital
General Hospital also had a relatively poor week. It pulled in 2,671,000 viewers overall, but lost 95,000 from the previous week and 145,000 from the previous year. The only demos in which it saw improvement were women 18-49 and 25-54, where it was up from the week before but down from the same time a year ago.

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