Katie has a lot of PR cleaning up to do.
Katie had no idea what work she was in for. The PR agent has to clean up the mess that Forrester Creations left behind. The long list of controversies will continue to grow. Katie could become front and center on The Bold and the Beautiful. But not in the way she hoped.
First order of business: Katie (Heather Tom) will have to address the coup attempt. Carter (Lawrence Saint-Victor) is the new Chief Operating Officer (COO) of Forrester Creations. He is said to make a big announcement during the week of December 16-20, 2024. It’s been teased that Brooke (Katherine Kelly Lang) will accept her new role as CEO.
This shakeup is sure to be felt in the fashion industry. Katie will have to explain how this happened. Buyers are certainly going to want to know why the Forresters aren’t behind the company anymore. Carter and Brooke aren’t Forresters.
It’ll be interesting to see how Katie manages this PR attempt. This is a crucial time for the company, and the biggest mistake could cost them money. Buyers might not want to invest in FC after they hear about this shakeup.
READ THIS: Carter faces his first crisis as CEO.
Forrester Creations could face another scandal. The company just partnered with Electra Jewelry to bring luxury jewelry to its customers. However, the woman behind the brand has a dark past. Deepfakes of Electra (Laneya Grace) surfaced on the web and onto Katie’s phone.
Remy (Christian Weissmann) is the man behind the AI-generated photos. He did it out of revenge. Katie will be faced with yet another mess on her hands. She might want FC to distance itself from Electra Jewelry to avoid any further controversies.
FC’s next few weeks will be interesting. Katie has a lot of work on her hands. In the meantime, a relaunch is planned for Hope for the Future. But it will be hard to move forward without a lead designer. How will the company hire new designers? Who would want to work with them amid these new challenges?
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